Influence: The Psychology of Persuasion by Robert Cialdini is like uncovering the secret playbook of influence that shapes our decisions daily. While I initially picked it up as an extension of the Leading Self and Teams course at ISB, what I discovered was a toolkit far beyond team-building. It's a roadmap to understanding how influence operates in every facet of life—and how it's subtly used against us. The six principles of influence read like a guide to human behavior: